Nokia is credited with one of the industry’s first and most recognizable ring tones. In 1994 its Nokia Tune was introduced. The signature tune was loosely based on a 19th century guitar piece. It branded Nokia as well as set the stage for a whole new market of cellphone accessories, the ringtone.
No wonder Finland is reportedly so technologically advanced; not only do the Finns, like other Scandinavians, adhere to a high level of education, but this is the birthplace of Nokia. The international company invents, designs and develops some of the most innovative and functionally attractive cellphones and wireless devices going.
Nokia Corporation’s early history is so oddly detached from the current model as to be an example of none other than Finnish innovation in practice. Nokia’s corporate foundation is built on a successful rubber company that came to prominence around the turn of the last century. From there, the early Nokia is also derived from Finnish Cable Works. The unlikely combination of the two created the modern electronics giant, Nokia.
It wasn’t until the early 1980s that wireless communications turned to a cellphone centric business. The movement seemed to happen almost simultaneously in both Europe and North America. While Motorola was developing its wireless communications in Chicago, Nokia was over in Finland developing something similar—the Mobira Cityman—but with its own brand of Finnish minimalist design.
Nokia delivers cutting edge cellular phone devices to almost every country of the world. In fact, if you thought all cellphones were created alike, think again. A perfect example of the power of marketing and design is the packaging differences between select phones throughout international markets. In Italy, the Vinci phone is clearly inspired by the great art master and intended to speak to the Italian spirit. In technologically sophisticated Singapore the Nokia N93i is cutting a new pattern in the mix: it’s an enviable meld of top of the line photography equipment with all the features of a cellphone.
In the U.S. Nokia competes with Motorola for top spots in the market. Current leading edge phones come with features like high quality camera and video capabilities, Bluetooth technology, MP3 players, high-resolution screens and GPS locators. Phones styles include flip, stick, slide and ‘tablet.” Many features are customizable, including Nokia ringtones. Nokia customers may shop for cellphones based on cell provider or features: